For web, content, digital, social and mobile marketers and strategists.
With the explosion of mobile and connected devices, marketers are faced with the challenge of extending digital experiences beyond traditional marketing boundaries. Across websites, mobile apps, online communities, digital forms and even physical locations, personalised experiences are no longer optional, but necessary to converting new customers and building customer loyalty. This requires greater simplicity in creating, managing and delivering digital experiences regardless of channel and the ability to adapt in real-time based on the customer’s context. Join us for insightful discussions and best practices on how organisations, of all sizes, are using digital to differentiate customer experiences, while reducing time to market and the cost. From Adobe experts and partners to leading brands, you’ll come away with insight on how you manage the digital experiences today and future-proof for tomorrow.
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