Featured Speakers

The top thinkers and leaders in digital are coming to Summit. Learn from entrepreneurs, innovators, and marketers who continue to push the boundaries in marketing to create outstanding customer experiences. Check back often as we continue to add new speakers.

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SHANTANU NARAYEN

President & CEO

Adobe
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BRAD RENCHER

EVP & GM Digital Experience

Adobe
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ANN LEWNES

EVP & CMO

Adobe
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JOHN MELLOR

VP Experience Cloud Strategy & Business Operations

Adobe
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Shantanu Narayen is president and chief executive officer of Adobe, one of the world's largest and most diversified software companies. Narayen's leadership, technology insight and operational expertise have strengthened Adobe's culture of innovation, expanded the company into new markets, and extended its product portfolio and global reach. In 2009, Narayen led the $1.8 billion acquisition of Omniture, Inc., expanding Adobe’s ability to help customers measure and optimize the value of online experiences, content and applications. Prior to his appointment as CEO in December of 2007, Narayen was Adobe's president and COO, responsible for the company's day-to-day global operations, product research and development, marketing and corporate development. More
In 2005, he co-led the $3.4 billion acquisition of Macromedia, strengthening the company's presence in key markets ranging from enterprises and vertical industries to mobile devices and multimedia publishing. Previously, he held key product research and development positions within Adobe, including executive vice president of worldwide products, senior vice president of worldwide product development and vice president and general manager of the engineering technology group. Before joining Adobe in 1998, Narayen was co-founder of Pictra, Inc., an early pioneer of digital photo sharing over the Internet. Prior to that, he served as director of desktop and collaboration products at Silicon Graphics, Inc. and held various senior management positions at Apple Computer, Inc. Narayen holds five patents and is a frequent speaker at industry and academic events. He is a member of the U.S. President's Management Advisory Board, established in 2010 to provide advice on how to implement best business practices, including the application of technology, on matters related to federal government management and operation. He also serves on the Board of Pfizer, Inc. and the Advisory Board of the Haas School of Business, University of California at Berkeley, and is president of the board of the Adobe Foundation, which funds philanthropic initiatives around the world. He formerly served on the Board of Dell, Inc. and Metavante Technologies, Inc. Narayen holds a bachelor's degree in electronics engineering from Osmania University in India, a master's degree in computer science from Bowling Green State University and a master's degree in business administration from the Haas School of Business.
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As executive vice president and general manager, Brad Rencher is responsible for driving Adobe's Digital Marketing business, one of the world's largest enterprise SaaS businesses and Adobe's fastest-growing business unit. He leads a global engineering and business organization focused on creating the industry's leading end-to-end digital marketing platform — the Adobe® Marketing Cloud. Rencher has also driven strategic Adobe acquisitions including the January 2012 acquisition of Efficient Frontier, a leader in optimizing digital advertising across search, display and social media. A thought leader in the digital marketing space, Rencher regularly presents at numerous industry conferences and trade shows on topics such as digital marketing, advertising and publishing, the power of big data, the business impact of mobile and social, and business optimization. More
Examples of his speeches and industry insights can be found on Adobe's Executive Perspectives blog and via Twitter. Rencher joined the company in January 2008 as vice president of corporate development of Omniture and was instrumental in the evolution of the Digital Marketing Suite. Following the acquisition by Adobe, Rencher served as vice president of business operations of the Omniture Business Unit. Before Adobe, Rencher worked at Morgan Stanley as part of the technology investment-banking team, where he executed mergers and acquisitions and capital-market financings for leading technology clients. Rencher earned his MBA from the Kellogg School of Management, Northwestern University, and completed his undergraduate work in finance at Brigham Young University. An active participant in the local technology community, Rencher serves on the board of directors of the Utah Technology Council.
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As executive vice president and chief marketing officer, Ann Lewnes is responsible for Adobe’s corporate brand, corporate communications and integrated marketing efforts worldwide. She drives the company’s corporate positioning, branding and identity, marketing campaigns, public relations, social media and field marketing programs to ensure strong connections with customers and constituents. As champion of Adobe’s brand to employees and the community, she also oversees Adobe’s internal communications and community relations efforts, including the Adobe Foundation, which funds philanthropic initiatives around the world. More
Prior to joining Adobe in November 2006, Lewnes served as vice president of sales and marketing at Intel Corporation. At Intel, Lewnes helped build global demand for the Intel brand from consumers, business professionals and key computer channels. She managed the highly successful “Intel Inside” program and oversaw several groundbreaking campaigns, including the launches of the Pentium® and Centrino® processor brands. In 2000, Lewnes was elected to the American Advertising Federation’s Hall of Achievement. In 2010, she was honored with a Changing The Game Award by the Advertising Women of New York (AWNY). Lewnes holds a bachelor’s degree in international relations and journalism from Lehigh University. She serves on the boards of the Advertising Council and the Adobe Foundation. Lewnes is on Twitter at @alewnes.
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As Vice President of Strategy & Business Development, and Marketing, John Mellor advances growth and market leadership strategies for Adobe’s Digital Marketing business unit. With over 25 years of experience in the enterprise software industry, Mellor drives the enterprise marketing efforts and global strategic alliances that fuel the explosive growth of the industry’s leading solutions within the Adobe Marketing Cloud. More
Mellor joined Adobe through the company’s acquisition of Omniture in 2009 where he served as Executive Vice President of Marketing and drove all marketing efforts to strategically advance the largest standalone web analytics business. Mellor’s previous experience includes senior leadership positions with RichFX, an online merchandising company, and co-founding Viewpoint, an interactive media technology provider, which was later acquired by Computer Associates.
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David
Godsman

Chief Digital Officer, Coca-Cola

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James
Sommerville

VP Global Design, Coca-Cola

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John
O’Sullivan

Managing Director, Tourism Australia

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Gene
Alston

VP Partnerships Facebook

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David Godsman joined The Coca-Cola Company as the Chief Digital Officer in December, 2016. In his role, he is responsible for developing and leading the digital transformation strategy for Coca-Cola to deliver new products, operational efficiencies and break through sales and marketing effectiveness. Godsman works closely with the global network of business units and system partners to shape the vision for future consumer and customer experiences that can most effectively leverage digital technologies to create value beyond the beverage. More
Prior to joining Coca–Cola, Godsman served as SVP, Digital Banking and Emerging Payments for Bank of America. In his role, He worked closely with the Retail, Preferred and Small Business teams to accelerate the development and delivery of future online and mobile capabilities to meet customers’ needs, while ensuring the delivery of an engaging, intuitive and secure online experience that customers expect. Godsman was instrumental in driving the digital transformation for Bank of America by creating a holistic consumer experience strategy designed to move high cost transactions from physical branches to Bank of America’s industry leading digital platforms. These platforms served 35 million online and 22 million mobile consumers more than 120million times per week.
Prior to joining Bank of America, Godsman served as Global Vice President of Digital at Starwood Hotels & Resorts Worldwide, Inc. He was responsible for the execution of Starwood’s global digital strategy for nine global brands and the Starwood Preferred Guest loyalty program. In this capacity, Godsman oversaw all global digital marketing and merchandising strategy development, ecommerce platforms and capabilities, mobile application and platform development, global social media strategy, product development and global content management. In addition, Godsman was responsible for establishing Starwood’s digital partnerships focused on identifying best-in-class media, content and technology partners to drive innovation and higher forms of guest digital experiences.
Prior to Starwood, Godsman served as Chief Executive Officer and founder of Leading Interactive Reservations, LLC, a five-star online travel company and joint venture partner of The Leading Hotels of the World. Under his leadership, Godsman transformed an 80 year old Hospitality brand into an industry leading digital travel company, successfully launching six luxury-centric travel sites, a global vacation packaging tour operator business and global net rate distribution business.
Before joining The Leading Hotels of The World, Godsman was the Vice President of Business Development for Citigroup’s online and banking division, Citi f/i, as well as Vice President of Marketing for Traveler's Group. Prior to that, he served as director of New Business Development for Grey Advertising.
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Born in Huddersfield, UK, James started exploring his creativity combined with his entrepreneurship skills as a pavement artist across major cities and towns in the UK. He co-founded his company, ATTIK, with his college colleague, at the age of 19 right at the attic of his grandmother’s house in Huddersfield. Supported financially by The Prince Youth’s Business Trust, coupled with their vision to adopt early Apple Mac technology, the fledging agency was quickly propelled toward growth. In 1990’s, James had designed the early campaigns of huge companies like MTV, AOL, Sony Playstation and Nike. ATTIK went global in 2000 and opened offices in London, New York, Los Angeles and Sydney. More
Some of the companies he’s worked for/with include Coca-Cola, Lexus, Nike, Virgin Atlantic, AOL, Sheraton, Adidas, Heineken, Ford, Microsoft, Levi’s, and MTV. James conceived the world’s first creative industry-based Master’s Degree course to help nurture postgraduate creatives from around the world to become tomorrow’s commercial talent and develop the art of Design Thinking.This initiative, led by James, was in collaboration with The University of Huddersfield and Regional Development Agency, Yorkshire Forward.
In October 2007, ATTIK was sold to Dentsu, the world’s largest single advertising agency, HQ in Japan.
In April 2010, The Prince’s Trust invited James to Chair and launch The Yorkshire Leadership Group. A group of like-minded entrepreneurs, organisations and leaders who have a passion to help create the next generation of young entrepreneurs. During James’ tenure as Chairman, The Yorkshire Leadership Group raised £85,000 that went towards assisting x27 start-ups in the Yorkshire and Humber region.
Today, James Sommerville is a key leader in one of the world’s most valuable and innovative brands. His works over the last 3 years has been seen by billions of consumers, in over 200 countries. James joined The Coca-Cola Company in 2013 as VP of Global Design. In his short time, he has re-branded over 20 global brands across the system.
James recently led and launched the design of the ‘One Brand Strategy’ and “Taste the Feeling” global campaign for the Coca-Cola trademark. This global campaign was launched in 200 markets in a 24 hour period – the largest single campaign in the history of marketing.
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As Managing Director of the nation’s global tourism marketing agency, John is responsible for driving Tourism Australia’s strategies to increase demand for Australia’s tourism experiences and help to grow the sector to more than $115 billion by the end of the decade as part of the Tourism 2020 strategy.
John joined Tourism Australia in March 2014. He was previously Chief Operating Officer of Fox Sports. John has also held executive positions with Events Queensland (Chief Executive) and Football Federation Australia (Chief Commercial Officer), as well as with the Sydney 2000 Olympic and Paralympic Organising Committee. John has over 20 years’ experience in sports marketing, event management and media across Australia, the UK and the Middle East. +
Gene Alston is the Vice President of Marketing Partnerships at Facebook, where he leads the global strategy, programs & partnerships across all of our strategic technology partners for Facebook. Gene oversees a team of regional leaders and teams focused on growing marketing and advertising solutions from Facebook's third-party ecosystems.
Before joining Facebook, Gene was the Head of Corporate & Business Development at Pinterest. Gene led the strategy, M&A, and business development for the company. There he built the global product partnerships team, drove the international growth strategy, and executed a number of acquisitions. More
Prior to digital advertising, Gene spent over 10 years in the commerce and payments industry with Groupon, PayPal and Concentric Networks. Gene was a Vice President and General Manager at Groupon and oversaw several product areas including Groupon’s point of sale, mobile payments and coupon redemption products. As Senior Director at PayPal, Gene oversaw corporate and business development and was part of the founding team for PayPal merchant services. While at Concentric Networks Gene was responsible for the small business web hosting line of business which included one of the first cloud- based retail eCommerce and private label offerings in the industry.
A Husky by heart, Gene holds a Bachelor's in Science in biology from the University of Washington. He also obtained a joint juris doctorate and master's in business degree from the University of California, Los Angeles. Gene lives in the Bay Area, California with his family. Gene is an advisor and investor of Bay Area startups, former Navy Lieutenant, and an avid runner.
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Kay
Madati

VP & Global Head of Content Partnerships Twitter

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Melissa
Selcher

VP Brand & Communications, LinkedIn

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Kay Madati is Vice President and Global Head of Content Partnerships at Twitter, overseeing the company’s worldwide efforts to engage with media and content publishers across the categories of TV, film, music, sports, news, lifestyle, influencers, and creators. He is responsible for leading the teams that develop the executional strategies for how partners can extend, scale, market, and monetize their content and programming initiatives across Twitter.  
Prior to joining Twitter, Kay was Executive Vice President and Chief Digital Officer at BET Networks, a unit of Viacom Inc., where he led the teams responsible for all aspects of digital, social and mobile strategy. Before BET Networks, he was the Head of Entertainment and Media at Facebook, Inc, charged with the growth and monetization of Facebook’s Entertainment and Media business. More
Earlier in his career, Kay also held a variety of leadership roles in content development, operations, sales and marketing at both CNN Worldwide and BMW of North America, working on projects that highlighted innovation and creativity with leveraging technology and media to engage consumers.  
Kay has a BA from Georgetown University, where he majored in American Studies with a concentration in Philosophy, and an Executive Management Leadership Certificate from UCLA’s Anderson School of Management. He is a founding Board Member and Chairman Emeritus of both Brooklyn Excelsior and Atlanta Heights Charter Schools. Kay is also a Board Member of CoachArt, an organization dedicated to improving the quality of life for chronically ill children.
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Melissa (Mel) Selcher is the Vice President of Brand Marketing and Corporate Communications at LinkedIn, where she has responsibility for LinkedIn’s global brand and reputation, advertising and creative, events and customer engagement, communications and consumer marketing, and LinkedIn’s social impact work around the world.
Prior to LinkedIn, Melissa was the Chief Communications Officer at Cisco, overseeing all communications and investor relations globally. Earlier in her career, Mel held technology marketing and communications roles at Sun Microsystems, Matrix Semiconductor (acquired by SanDisk), Continental Airlines, and Trilogy Development Group. More
Mel earned a Master of Business Administration from the University of Berkeley’s Haas School of Business and her Bachelor’s degree in Political Science from Princeton University. In 2017, she was named one of PR News' Top Women in PR. Mel is on the Board of Directors of LifeMoves, the leading provider of homeless services in Silicon Valley, and is a volunteer lacrosse coach. She lives in Burlingame, California with her husband and two children.
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SHANTANU NARAYEN

President & CEO

Adobe
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BRAD RENCHER

EVP & GM Digital Experience

Adobe
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Shantanu Narayen is president and chief executive officer of Adobe, one of the world's largest and most diversified software companies. Narayen's leadership, technology insight and operational expertise have strengthened Adobe's culture of innovation, expanded the company into new markets, and extended its product portfolio and global reach. In 2009, Narayen led the $1.8 billion acquisition of Omniture, Inc., expanding Adobe’s ability to help customers measure and optimize the value of online experiences, content and applications. Prior to his appointment as CEO in December of 2007, Narayen was Adobe's president and COO, responsible for the company's day-to-day global operations, product research and development, marketing and corporate development. More
In 2005, he co-led the $3.4 billion acquisition of Macromedia, strengthening the company's presence in key markets ranging from enterprises and vertical industries to mobile devices and multimedia publishing. Previously, he held key product research and development positions within Adobe, including executive vice president of worldwide products, senior vice president of worldwide product development and vice president and general manager of the engineering technology group. Before joining Adobe in 1998, Narayen was co-founder of Pictra, Inc., an early pioneer of digital photo sharing over the Internet. Prior to that, he served as director of desktop and collaboration products at Silicon Graphics, Inc. and held various senior management positions at Apple Computer, Inc. Narayen holds five patents and is a frequent speaker at industry and academic events. He is a member of the U.S. President's Management Advisory Board, established in 2010 to provide advice on how to implement best business practices, including the application of technology, on matters related to federal government management and operation. He also serves on the Board of Pfizer, Inc. and the Advisory Board of the Haas School of Business, University of California at Berkeley, and is president of the board of the Adobe Foundation, which funds philanthropic initiatives around the world. He formerly served on the Board of Dell, Inc. and Metavante Technologies, Inc. Narayen holds a bachelor's degree in electronics engineering from Osmania University in India, a master's degree in computer science from Bowling Green State University and a master's degree in business administration from the Haas School of Business.
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As executive vice president and general manager, Brad Rencher is responsible for driving Adobe's Digital Marketing business, one of the world's largest enterprise SaaS businesses and Adobe's fastest-growing business unit. He leads a global engineering and business organization focused on creating the industry's leading end-to-end digital marketing platform — the Adobe® Marketing Cloud. Rencher has also driven strategic Adobe acquisitions including the January 2012 acquisition of Efficient Frontier, a leader in optimizing digital advertising across search, display and social media. A thought leader in the digital marketing space, Rencher regularly presents at numerous industry conferences and trade shows on topics such as digital marketing, advertising and publishing, the power of big data, the business impact of mobile and social, and business optimization. More
Examples of his speeches and industry insights can be found on Adobe's Executive Perspectives blog and via Twitter. Rencher joined the company in January 2008 as vice president of corporate development of Omniture and was instrumental in the evolution of the Digital Marketing Suite. Following the acquisition by Adobe, Rencher served as vice president of business operations of the Omniture Business Unit. Before Adobe, Rencher worked at Morgan Stanley as part of the technology investment-banking team, where he executed mergers and acquisitions and capital-market financings for leading technology clients. Rencher earned his MBA from the Kellogg School of Management, Northwestern University, and completed his undergraduate work in finance at Brigham Young University. An active participant in the local technology community, Rencher serves on the board of directors of the Utah Technology Council.
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ANN
LEWNES

EVP & CMO

Adobe
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JOHN MELLOR

VP Experience Cloud Strategy & Business Operations

Adobe
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As executive vice president and chief marketing officer, Ann Lewnes is responsible for Adobe’s corporate brand, corporate communications and integrated marketing efforts worldwide. She drives the company’s corporate positioning, branding and identity, marketing campaigns, public relations, social media and field marketing programs to ensure strong connections with customers and constituents. As champion of Adobe’s brand to employees and the community, she also oversees Adobe’s internal communications and community relations efforts, including the Adobe Foundation, which funds philanthropic initiatives around the world. More
Prior to joining Adobe in November 2006, Lewnes served as vice president of sales and marketing at Intel Corporation. At Intel, Lewnes helped build global demand for the Intel brand from consumers, business professionals and key computer channels. She managed the highly successful “Intel Inside” program and oversaw several groundbreaking campaigns, including the launches of the Pentium® and Centrino® processor brands. In 2000, Lewnes was elected to the American Advertising Federation’s Hall of Achievement. In 2010, she was honored with a Changing The Game Award by the Advertising Women of New York (AWNY). Lewnes holds a bachelor’s degree in international relations and journalism from Lehigh University. She serves on the boards of the Advertising Council and the Adobe Foundation. Lewnes is on Twitter at @alewnes.
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As Vice President of Strategy & Business Development, and Marketing, John Mellor advances growth and market leadership strategies for Adobe’s Digital Marketing business unit. With over 25 years of experience in the enterprise software industry, Mellor drives the enterprise marketing efforts and global strategic alliances that fuel the explosive growth of the industry’s leading solutions within the Adobe Marketing Cloud. More
Mellor joined Adobe through the company’s acquisition of Omniture in 2009 where he served as Executive Vice President of Marketing and drove all marketing efforts to strategically advance the largest standalone web analytics business. Mellor’s previous experience includes senior leadership positions with RichFX, an online merchandising company, and co-founding Viewpoint, an interactive media technology provider, which was later acquired by Computer Associates.
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David
Godsman

Chief Digital Officer, Coca-Cola

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James
Sommerville

VP Global Design, Coca-Cola

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David Godsman joined The Coca-Cola Company as the Chief Digital Officer in December, 2016. In his role, he is responsible for developing and leading the digital transformation strategy for Coca-Cola to deliver new products, operational efficiencies and break through sales and marketing effectiveness. Godsman works closely with the global network of business units and system partners to shape the vision for future consumer and customer experiences that can most effectively leverage digital technologies to create value beyond the beverage. More
Prior to joining Coca–Cola, Godsman served as SVP, Digital Banking and Emerging Payments for Bank of America. In his role, He worked closely with the Retail, Preferred and Small Business teams to accelerate the development and delivery of future online and mobile capabilities to meet customers’ needs, while ensuring the delivery of an engaging, intuitive and secure online experience that customers expect. Godsman was instrumental in driving the digital transformation for Bank of America by creating a holistic consumer experience strategy designed to move high cost transactions from physical branches to Bank of America’s industry leading digital platforms. These platforms served 35 million online and 22 million mobile consumers more than 120million times per week.
Prior to joining Bank of America, Godsman served as Global Vice President of Digital at Starwood Hotels & Resorts Worldwide, Inc. He was responsible for the execution of Starwood’s global digital strategy for nine global brands and the Starwood Preferred Guest loyalty program. In this capacity, Godsman oversaw all global digital marketing and merchandising strategy development, ecommerce platforms and capabilities, mobile application and platform development, global social media strategy, product development and global content management. In addition, Godsman was responsible for establishing Starwood’s digital partnerships focused on identifying best-in-class media, content and technology partners to drive innovation and higher forms of guest digital experiences.
Prior to Starwood, Godsman served as Chief Executive Officer and founder of Leading Interactive Reservations, LLC, a five-star online travel company and joint venture partner of The Leading Hotels of the World. Under his leadership, Godsman transformed an 80 year old Hospitality brand into an industry leading digital travel company, successfully launching six luxury-centric travel sites, a global vacation packaging tour operator business and global net rate distribution business.
Before joining The Leading Hotels of The World, Godsman was the Vice President of Business Development for Citigroup’s online and banking division, Citi f/i, as well as Vice President of Marketing for Traveler's Group. Prior to that, he served as director of New Business Development for Grey Advertising.
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Born in Huddersfield, UK, James started exploring his creativity combined with his entrepreneurship skills as a pavement artist across major cities and towns in the UK. He co-founded his company, ATTIK, with his college colleague, at the age of 19 right at the attic of his grandmother’s house in Huddersfield. Supported financially by The Prince Youth’s Business Trust, coupled with their vision to adopt early Apple Mac technology, the fledging agency was quickly propelled toward growth. In 1990’s, James had designed the early campaigns of huge companies like MTV, AOL, Sony Playstation and Nike. ATTIK went global in 2000 and opened offices in London, New York, Los Angeles and Sydney. More
Some of the companies he’s worked for/with include Coca-Cola, Lexus, Nike, Virgin Atlantic, AOL, Sheraton, Adidas, Heineken, Ford, Microsoft, Levi’s, and MTV. James conceived the world’s first creative industry-based Master’s Degree course to help nurture postgraduate creatives from around the world to become tomorrow’s commercial talent and develop the art of Design Thinking.This initiative, led by James, was in collaboration with The University of Huddersfield and Regional Development Agency, Yorkshire Forward.
In October 2007, ATTIK was sold to Dentsu, the world’s largest single advertising agency, HQ in Japan.
In April 2010, The Prince’s Trust invited James to Chair and launch The Yorkshire Leadership Group. A group of like-minded entrepreneurs, organisations and leaders who have a passion to help create the next generation of young entrepreneurs. During James’ tenure as Chairman, The Yorkshire Leadership Group raised £85,000 that went towards assisting x27 start-ups in the Yorkshire and Humber region.
Today, James Sommerville is a key leader in one of the world’s most valuable and innovative brands. His works over the last 3 years has been seen by billions of consumers, in over 200 countries. James joined The Coca-Cola Company in 2013 as VP of Global Design. In his short time, he has re-branded over 20 global brands across the system.
James recently led and launched the design of the ‘One Brand Strategy’ and “Taste the Feeling” global campaign for the Coca-Cola trademark. This global campaign was launched in 200 markets in a 24 hour period – the largest single campaign in the history of marketing.
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John
O’Sullivan

Managing Director, Tourism Australia

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Gene
Alston

VP Partnerships Facebook

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As Managing Director of the nation’s global tourism marketing agency, John is responsible for driving Tourism Australia’s strategies to increase demand for Australia’s tourism experiences and help to grow the sector to more than $115 billion by the end of the decade as part of the Tourism 2020 strategy.
John joined Tourism Australia in March 2014. He was previously Chief Operating Officer of Fox Sports. John has also held executive positions with Events Queensland (Chief Executive) and Football Federation Australia (Chief Commercial Officer), as well as with the Sydney 2000 Olympic and Paralympic Organising Committee. John has over 20 years’ experience in sports marketing, event management and media across Australia, the UK and the Middle East. +
Gene Alston is the Vice President of Marketing Partnerships at Facebook, where he leads the global strategy, programs & partnerships across all of our strategic technology partners for Facebook. Gene oversees a team of regional leaders and teams focused on growing marketing and advertising solutions from Facebook's third-party ecosystems.
Before joining Facebook, Gene was the Head of Corporate & Business Development at Pinterest. Gene led the strategy, M&A, and business development for the company. There he built the global product partnerships team, drove the international growth strategy, and executed a number of acquisitions. More
Prior to digital advertising, Gene spent over 10 years in the commerce and payments industry with Groupon, PayPal and Concentric Networks. Gene was a Vice President and General Manager at Groupon and oversaw several product areas including Groupon’s point of sale, mobile payments and coupon redemption products. As Senior Director at PayPal, Gene oversaw corporate and business development and was part of the founding team for PayPal merchant services. While at Concentric Networks Gene was responsible for the small business web hosting line of business which included one of the first cloud- based retail eCommerce and private label offerings in the industry.
A Husky by heart, Gene holds a Bachelor's in Science in biology from the University of Washington. He also obtained a joint juris doctorate and master's in business degree from the University of California, Los Angeles. Gene lives in the Bay Area, California with his family. Gene is an advisor and investor of Bay Area startups, former Navy Lieutenant, and an avid runner.
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Kay
Madati

VP & Global Head of Content Partnerships Twitter

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Melissa
Selcher

VP Brand & Communications, LinkedIn

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Kay Madati is Vice President and Global Head of Content Partnerships at Twitter, overseeing the company’s worldwide efforts to engage with media and content publishers across the categories of TV, film, music, sports, news, lifestyle, influencers, and creators. He is responsible for leading the teams that develop the executional strategies for how partners can extend, scale, market, and monetize their content and programming initiatives across Twitter.  
Prior to joining Twitter, Kay was Executive Vice President and Chief Digital Officer at BET Networks, a unit of Viacom Inc., where he led the teams responsible for all aspects of digital, social and mobile strategy. Before BET Networks, he was the Head of Entertainment and Media at Facebook, Inc, charged with the growth and monetization of Facebook’s Entertainment and Media business. More
Earlier in his career, Kay also held a variety of leadership roles in content development, operations, sales and marketing at both CNN Worldwide and BMW of North America, working on projects that highlighted innovation and creativity with leveraging technology and media to engage consumers.  
Kay has a BA from Georgetown University, where he majored in American Studies with a concentration in Philosophy, and an Executive Management Leadership Certificate from UCLA’s Anderson School of Management. He is a founding Board Member and Chairman Emeritus of both Brooklyn Excelsior and Atlanta Heights Charter Schools. Kay is also a Board Member of CoachArt, an organization dedicated to improving the quality of life for chronically ill children.
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Melissa (Mel) Selcher is the Vice President of Brand Marketing and Corporate Communications at LinkedIn, where she has responsibility for LinkedIn’s global brand and reputation, advertising and creative, events and customer engagement, communications and consumer marketing, and LinkedIn’s social impact work around the world.
Prior to LinkedIn, Melissa was the Chief Communications Officer at Cisco, overseeing all communications and investor relations globally. Earlier in her career, Mel held technology marketing and communications roles at Sun Microsystems, Matrix Semiconductor (acquired by SanDisk), Continental Airlines, and Trilogy Development Group. More
Mel earned a Master of Business Administration from the University of Berkeley’s Haas School of Business and her Bachelor’s degree in Political Science from Princeton University. In 2017, she was named one of PR News' Top Women in PR. Mel is on the Board of Directors of LifeMoves, the leading provider of homeless services in Silicon Valley, and is a volunteer lacrosse coach. She lives in Burlingame, California with her husband and two children.
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SESSION SPEAKERS

Praveen Agrawal
Global Client Partner
TCS

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Tony Arbelaez
Senior Technology Manager
Travelocity

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Katie Begandy
Manager of Digital Transformation
Dick's Sporting Goods

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Jarvis Bowers
VP, Digital Marketing
Holland America Line

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Brent Burgess
Executive Director Digital Technology
IAG

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Diana Caplinger
GVP, Head of Marketing Technology
SunTrust Banks

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Brent Chaters
Digital Marketing Senior Manager
Accenture

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Brian Collins
CEO/Founder
COLLINS

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Chris Crane
Senior Director, China Cloud Strategy
Microsoft

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Adam Crane
Global Marketing Taxonomist
Dell

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Shawn Davis
Sr. Director
Microsoft Store

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Pearce Delisle
Content Marketing Evangelist
LinkedIn

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Ivana Estrada
Vice President, Digital Strategy Research Technology
Morgan Stanley

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Max Everett
Chief Information Officer
U.S. Department of Energy

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Derwin Fields
Senior Product Manager, Digital Personalization
T-Mobile

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Corby Fine
VP, Digital Commerce
CIBC

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Dan Fischer
VP, Digital Experience and Services
Qantas Airways

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Nicole Flinton-Ferraro
Head of Retention & Loyalty
Bupa

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Craig Forman
CEO
McClatchy

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Laura Foti
Head of Paid Media & Analytics
GE

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Will Fraley
Director Digital MarTech & Analytics
Sprint

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Tamara Gaffney
Principal Analyst
Adobe

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Meagan Gentry
Sr Strategy Analyst
Lenovo

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Sandy Ghuman
Campaign Planning & Delivery Controller - Digital
Sky

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Carlos Gomez Collado
Head of Mktg Technology
KPMG

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Melissa Gregor
Sr. Digital Analytics and Optimization Manager
UnitedHealthcare

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Jessica Groopman
Industry Analyst & Founding Partner
Kaleido Insights

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Heather O'Dea Grudt
Director, Digital Marketing
UnitedHealthcare

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Jamie Gutfreund
CMO
Wunderman

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Alix Hart
Global Head of Marketing
Nvidia

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Britni Hartford
Director of Marketing
Oregon Community Credit Union

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Dan Heath
Bestselling Author & Entrepreneur

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Luke Horgan
Director, Digital Product Management
USAA

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Harish Jaysankar
Program Director
ICF Olson

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Max Kashner
Category Manager
T-Mobile US

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Alan Kinny
Senior Vice President
U.S. Bank

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Meredith Konin
Director, Product Management
RR Donnelley

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Jeff Larche
Sr. Manager, Personalization & Customer Analyics
Accenture Interactive

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Jesse Laskaris
Head of Data & Marketing Platforms
Samsung

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Mark Lavelle
CEO
Magento

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Shannon Leon
Senior Manager, Acquisition Analytics
Conde Nast

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Moharan Logeswaran
Web Analytics and Optimization Lead
National Bank of Canada

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Daniel Long
Director - Business Intelligence
National Football League

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Adam Lowy
Director, Advanced TV & Digital Sales
DISH Media Sales & Sling TV

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Anthony Magee
Senior Product Marketing Director
SYNTASA

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Shawn Mandel
CDO
TELUS

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Anthony Marquette
Group Marketing Automation Lead
IAG

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Leland Maschmeyer
Chief Creative & Content Officer
Chobani

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Kim Massana
Global Head - Customer Experience
Thomson Reuters

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Sandra McGeary
Director of Programmatic & Digital Media
MGM Resorts

+

Cathy McKnight
VP Consulting
Digital Clarity Group

+

Robert McLaughlin
Head of Digital Analytics
Sky

+

Nicolas Meriel
Senior Digital Strategist
Swisscom

+

Emmanuel Miran
Chief Technology Officer
Mondelez International

+

Donna Morris
Executive Vice President, Customer & Employee Experience
Adobe

+

Graham Mosley
Principal Program Manager
Microsoft

+

Steven Moy
EVP, Chief Technology Officer
R/GA

+

Marisa Nelson
Digital Strategist
U.S. Bank

+

Sylvester Obafunwa
Director
MGM Resorts

+

Michael Paige
SVP Solution Engineering
Epsilon

+

Dipak Panda
Adobe Practice Lead
TCS

+

Meghan Powers
Manager, Web Analytics
Carmax

+

Nelly Radfar
Global Head of Digital Marketing
KPMG

+

Michael Rankin
Technical Program Manager
Visit Florida

+

Ernan Roman
President
ERDM Corp.

+

Steve Rude
Senior Testing & Optimization Manager
Thomson Reuters

+

Audrey Salerno
Senior Analyst, Site Analytics
Cars.com

+

Chad Sanderson
Digital Optimization & Experimentation Lead
Subway

+

Margarita Savova
Lead Data Scientist
Adobe

+

Pari Sawant
Director, Product Management
Adobe

+

Matthew Schaub
Digital Product Manager Lead
USAA

+

Kamran Shah
Director of Corporate Marketing
Silicon Labs

+

Dmitri Siegel
VP of Brand
Sonos

+

Natanael Sijanta
Director Marketing Communications Mercedes-Benz Cars
Mercedes-Benz (Daimler AG)

+

Clayton Smith
Senior Solutions Architect
T-Mobile

+

Sue Smolenski
Sr Director Marketing
True Value Company

+

Sarah Steidinger
Senior Digital Marketing Partner, VP
Citizens Bank

+

Bailey Szeto
VP, Cisco Information Technology
Cisco

+

Duncan Taylor
Industry Directors Lead, Global Industry Marketing C&E
Microsoft

+

Eric Thibeault
Lead Conversion Optimizer
National Bank of Canada

+

Richard Ting
EVP & Global Chief Design Officer
R/GA

+

Shar VanBoskirk
VP, Principal Analyst
Forrester

+

Pawan Verma
Chief Information and Customer Experience officer
Footlocker

+

R Wang
Founder and CEO
Constellation Research

+

Chung Webster
Partner Engineering Manager
Microsoft

+

Jimmy Wojtila
Digitial Marketing Specialist - Email
Vitamix

+

Jennifer Yacenda
Director, Channel & Digital Intelligence
Starwood Hotels and Resorts

+

Andy Yost
Chief Marketing Officer
Gannett

+

Neal Zamore
SVP Digital Customer Experience
Avis

+

Alex Zhang
Data Scientist
HPE

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