President & CEO
The top thinkers and leaders in digital are coming to Summit. Learn from entrepreneurs, innovators, and marketers who continue to push the boundaries in marketing to create outstanding customer experiences. Check back often as we continue to add new speakers.
President & CEO
EVP & GM Digital Experience
EVP & CMO
VP Experience Cloud Strategy & Business Operations
Defensive End, NFL
Founder, President, CEO, NVIDIA
Chief Digital Officer, Coca-Cola
VP Global Design, Coca-Cola
Managing Director, Tourism Australia
VP Partnerships Facebook
VP & Global Head of Content Partnerships Twitter
VP Brand & Communications, LinkedIn
President & CEO
EVP & GM Digital Experience
EVP & CMO
VP Experience Cloud Strategy & Business Operations
Defensive End, NFL
Founder, President, CEO, NVIDIA
Chief Digital Officer, Coca-Cola
VP Global Design, Coca-Cola
Managing Director, Tourism Australia
VP Partnerships Facebook
VP & Global Head of Content Partnerships Twitter
VP Brand & Communications, LinkedIn
Global Client Partner
I am a senior business leader within Communications, Media and Information Services practice of TCS. I partner with clients to deliver innovation, strategy and transformation required to navigate a digital economy. I lead the efforts required to enable core skills for transformation by brining best practices of agile-based global delivery, cloud-first approach and automation led services operations. My recent endeavors are to help client’s strategies in the area of enriching customer experience through AI-based personalization, hyper connected enterprise, and machine based advisory. While I’m not at work, I like to spend time with family and enjoy reading books.
Senior Technology Manager
Manager of Digital Transformation
Dick's Sporting Goods
Katie Begandy is a Digital veteran with 13 years of experience in digital media, adtech, training, and influencing change. Most recently she has focused on Marketing Transformation as the Manager of Digital Transformation at DICK’S Sporting Goods. As such, Katie serves as a change agent who is passionate about customer-centric marketing practices. Over the past year, Katie has been co-leading the implementation of Adobe Audience Manager, including building the vision, roadmap, and roles necessary for adoption and success. She also co-leads DICK’S Digital IQ program in which she designs and conducts training for various functions. Prior to her role in Digital Transformation, Katie built and led DICK’S Performance Media function for five years. She is familiar with various Digital Media channels, including Search Engine Marketing, Product Listing Ads, Affiliate Marketing, Paid Social, and Programmatic Display. Katie also has six years of agency experience where her responsibilities included hands-on campaign management and execution, as well as creating and delivering training programs for internal and external audiences.
VP, Digital Marketing
Holland America Line
Holland America Line has appointed Jarvis Bowers to the position of vice president, digital marketing. In this newly created role, he is responsible for working with the digital and marketing teams to lead the development of next-generation digital communications and analytics. Jarvis, who is based in Seattle at the Holland America Line headquarters, will report to Joe Slattery, senior vice president, global marketing and sales. “Jarvis has an extensive background in digital marketing and his knowledge and expertise will be a tremendous asset to the department,” said Slattery. “As digital marketing continues to grow we recognized the need to create a position that brings a strong leader from this field into the team, and we’re thrilled to welcome Jarvis to Holland America Line.” Most recently Bowers was at Expedia where he led the global loyalty marketing team. Prior to that he was vice president, digital, for SunPower Corporation – a leading solar energy enterprise. He also served as senior director in Microsoft’s Interactive Entertainment Business, where he led customer and product strategy for the Xbox Store. Bowers has held marketing leadership roles at ESPN Digital Media, American Express, AT&T Wireless and Sony Electronics. Bowers holds an MBA from the Wharton School and a Bachelor of Arts degree from Amherst College.
Executive Director Digital Technology
Brent leads the Digital and Marketing Technology platforms at iag Australia. He is a technology leader and digital strategist with more than 20 years of experience in telecommunications, financial services, travel and digital services. Brent has demonstrated success internationally building and leading high performing digital technology and marketing teams utilising Agile best practices. With over 10 years senior leadership and digital strategy experience his achievements include delivering board level Digital and Innovation Strategies as well as driving cultural, organisational and technology transformation.
GVP, Head of Marketing Technology
Diana Lee Caplinger is the Head of Marketing Technology at SunTrust Bank. She is responsible for managing the internal and external teams that deliver technology based experiences for Marketing. She is an information technology executive and business top talent with over sixteen years of success delivering digital, financial, marketing, and application development programs. Her experience includes senior management positions in the financial, food & beverage, multi-media and automotive industries. Mrs. Caplinger is passionate about financial literacy and STEAM education. She is a SunTrust Purpose Ambassador and actively participates in CIO magazine’s Executive Women in IT forums. She is a certified Project Management Professional, Scrum Master, Microsoft Technology Specialist, and Six Sigma Greenbelt. She has an Executive MBA from Georgia State University and a Computer Information Systems degree from Florida A & M University.
Digital Marketing Senior Manager
Brent Chaters is a Senior Leader in Accenture’s Interactive practice based out of Toronto. He has over 16 years of Digital Marketing experience both client side and agency side across multiple industries covering Analytics, Campaign Management, Media Optimization, Search and Marketing Automation. He has worked on projects focused on B2B and B2C Campaign optimization and management focused on acquiring and retaining customers, marketing programs to segment and target content when needed at the right time and analytics strategy development. He has taught interactive marketing for Harvard’s Global Executive Master Digital Business offering and is the author of Mastering Search Analytics and co-author of Multichannel Marketing Ecosystems: Creating Connected Customer Experiences
Brian Collins is Chief Creative Officer of COLLINS, an independent brand and experience design company in New York City and San Francisco. In 2016 COLLINS was named by Forbes as one of the companies reshaping the future of brand building. In 2017 they were included in “50 Places That Creative People Would Kill to Work At,” along with Tesla, Pixar, Apple Google, and Disney. Over his career, Brian has won every major creative award. His team's work has been featured in The New York Times, Businessweek, Creativity, Fortune, NBC News, ABC News and Fast Company, which named Brian an American Master of Design. In 2017, COLLINS developed the concept and design for Ford’s City of Tomorrow, focusing on the future of urban mobility. Most recently they launched the re-imagination of Dropbox, the popular online storage platform. Their clients include some of the world's leading companies including Spotify, Facebook, Nike, Instagram, Microsoft, Target, Airbnb, The Guggenheim Museum and The Coca-Cola Company. For ten years prior to founding of COLLINS, Brian was Chief Creative Officer of the brand and design division of Ogilvy & Mather Wordwide and remains a member of the agency's Creative Board. Brian was made a Distinguished Alumnus of The Massachusetts College of Art & Design in 2004 and received an Honorary Doctorate from the Art Center College of Design in 2008. In January he received The Shannon Luminary Award from Nokia | Bell Labs in recognition of his team's leadership in design and innovation. Brian speaks globally on the effect of design on the future including at Kellogg, Columbia, Princeton, Design Indaba, The Next Web, PopTech and the World Economic Forum in Davos, Switzerland. Brian has been a professor in the Graduate Program of the School of Visual Arts since 2001. He is a Director of The One Club for Creativity, the world’s foremost non-profit organization recognizing creative excellence in design and advertising.
Senior Director, China Cloud Strategy
Global Marketing Taxonomist
Content Marketing Evangelist
Vice President, Digital Strategy Research Technology
Chief Information Officer
U.S. Department of Energy
Max Everett was selected in July 2017 to serve as Chief Information Officer (CIO) for the Department of Energy. In this position, he oversees the Department’s information technology (IT) portfolio, serves as an advisor to the Deputy Secretary and Secretary, and leads and manages the various functions within the Office of the Chief Information Officer. Mr. Everett has vast experience in managing and implementing information technology and cybersecurity for both public and private sector organizations. Most recently, Mr. Everett served as Managing Director of Fortalice Solutions, leading cybersecurity risk assessments, advising clients on risk management, and developing secure infrastructure solutions. He has previously worked as a consultant for public and private sector organizations, supporting development of network security services, cloud security policies, and cyber information sharing programs. In 2008, Mr. Everett served as Chief Information Officer in the Office of Administration at the White House, managing the technology infrastructure for the Executive Office of the President, the technology requirements of the Presidential transition, and the Presidential records transfer to the National Archives and Records Administration (NARA). Mr. Everett has held additional technology leadership roles at the White House, the Department of Commerce, and on several National Special Security Events. Mr. Everett received a B.A. degree from the University of Texas and a J.D. degree from the University of Houston Law Center, and is a member of the State Bar of Texas. He holds a number of professional certifications including Certified Information Systems Security Professional (CISSP), Certified Ethical Hacker (CEH), and Project Management Professional (PMP).
Senior Product Manager, Digital Personalization
Derwin Fields is a Senior Product Manager in T-Mobile's Digital Optimization and Personalization organization. He works closely with marketing, merchandizing, and product teams to continually improve T-Mobile’s digital marketing platforms through experimentation.
VP, Digital Commerce
A customer-focused, technology-savvy professional who has been instrumental in developing strategic growth opportunities and has a successful track-record of exceeding revenue, operational and NPS targets. He has built innovative digital products, implemented and optimized digital sales and service experiences, with a specialty on the application of big data and marketing innovation. He has experience in digital product development, digital marketing, customer experience, loyalty, big data, marketing automation, and innovation. Equally comfortable in corporate, agency and startup environments, he has demonstrated the ability to add value in different scenarios and offers diverse industry experience in financial services, automotive, telecommunications, retail, and utilities. Recognized for strong leadership and relationship skills, he has effectively managed teams from 2 to 130, along with complex internal and external relationships. He has scaled high performance cross functional teams and as a strategic leader, coached and mentored them by cultivating a spirit of collaboration. He is an ENTP He likes funky socks He has 2 kids He will challenge rules to drive innovation He plays the drums He works hard and has fun doing it
VP, Digital Experience and Services
Dan is passionate about the intersection of commerce and design and the role emotion and context play in building winning digital experiences, and how organisational design can foster an innovation culture. At Qantas, Dan’s team powers the digital tribe by providing the design, production, operations, platform and ways of working leadership, enabling the squads to focus on delivering customer value faster. Previously Dan was Multimedia Executive Producer and Deputy Network Editor at News Corp Australia, leading the network’s interactive storytelling through major news events including the 2011 Queensland floods, Cyclone Yasi, Japan tsunami and Christchurch earthquakes. From 2001 to 2010, Dan worked at Telstra in various roles, including designing BigPond’s Online Customer Service strategy and leading strategy for BigPond Movies.
Head of Retention & Loyalty
With over a decades experience in Marketing, Nicole is passionate about driving business growth and enabling exceptional customer experiences through innovation. With a career spanning both client and agency side, she has worked on major brands such as Optus, Australia Post & Bonds. Since starting at Bupa is 2015, Nicole has led key Personalisation initiatives that use the Adobe Experience Cloud to deliver value to Bupa and their customers.
Craig I. Forman is the President and Chief Executive Officer of McClatchy. Forman is a private investor and entrepreneur, a former media, technology and telecommunications executive and former Wall Street Journal bureau chief and foreign correspondent. He has held senior executive roles with Earthlink, where he served as President of the Access and Audience business and Yahoo!, where he headed News and Information, as well as Time Warner, Infoseek, and Dow Jones. Since 2009, Forman has served as a director on a variety of public and private company boards, including mobile ad platform Digital Turbine Inc., video platform Yume Inc. and Yellow Media, Inc., a Canadian publisher of print and digital business directories. He continues to serve on the Yellow Media board. Previously he served as executive chairman of WHERE, Inc., a leading mobile-advertising technology network acquired by eBay Inc. in 2011. Forman began his career as a foreign correspondent and editor for The Wall Street Journal. He worked as a deputy bureau chief in The Wall Street Journal’s London bureau and later served as bureau chief in the newspaper’s Tokyo bureau. While based in London as the Journal's Deputy Bureau Chief, Forman was a member of the 1991 Persian Gulf War reporting team that was finalist for a Pulitzer Prize.
Head of Paid Media & Analytics
Director Digital MarTech & Analytics
With over 15 years’ experience spanning digital IT and digital marketing, Will Fraley leads teams that cover the marketing technology space across Sprint, Boost Mobile, and Virgin Mobile. Will is passionate about technology, meeting the needs of his customers, and building great teams that build great products. His teams oversee definition, implementation, and collection of digital data, audience management technology and strategy, A/B testing and optimization, data distribution governance, enterprise tag management, and multi-channel analytics. Always looking to innovate, Will encourages creative and scalable problem-solving and discipline from his teams. Separate from Sprint, Will began his career as a civil and environmental engineer and later was an executive manager of an offshore software development start-up.
Tamara uses a vast array of data, including the over 1.24 trillion transactions captured in Adobe Analytics, and her long history in the technology industry to identify key trends. In her current role she is frequently quoted on television, radio and in thousands of press articles where she has established a track record of accurately predicting the future of digital experiences. While at Adobe, Tamara created the Adobe Digital Insights program and has received recognition for her ability to decode huge data being named one of the Top 20 Big Data Analysts in the US by Fortune Magazine and one of the Top 100 Data Influencers in the UK by DataIQ Magazine. Prior to joining Adobe, Tamara worked in the media research and advertising industries. She has spent the majority of her career building data-oriented start-ups where she has brought a number of new products to market and been granted patents for her work in mobile data collection. Tamara earned her MBA from Kellogg School of Management at Northwestern and her BS in business and minor in computer programming at the University of Southern California. Tamara describes herself as an authentically outspoken, bold futurist with love of big data who is passionate about changing consumer experiences for the better. Follow Tamara on Twitter @tamarag Link up: www.linkedin.com/in/tamaragaffney
Sr Strategy Analyst
Meagan Gentry is a data science practitioner, with a passion for solving difficult business performance problems and driving process excellence. She is currently with Lenovo's Global Analytics and Operations' Marketing team, leveraging Adobe for several analytics projects. She has a background in Statistics and Economics (BS from North Carolina State University).
Campaign Planning & Delivery Controller - Digital
Sandy has over 20 years of experience in direct and digital marketing having worked at companies such as Yell, Experian and most recently Sky. At Sky Sandy is responsible for driving digital and social targeting capabilities including, audience management in Sky’s Data Management Platform (DMP) and the social media landscape. Sitting within Insights and Decision Science, Sandy’s team has leveraged Sky’s rich consumer data set to drive, omni-channel planning and personalisation through optimal targeting, testing and campaign evaluations. Sandy has personally driven the integration, roadmap and the use of various technology products and data achieving digital media efficiencies and improve campaign performance and measurement.
Carlos Gomez Collado
Head of Mktg Technology
As Head of Marketing Technology, Carlos Gomez Collado is the Product Manager for KPMGI. He is responsible for the development and implementation of digital technologies that support the professional services firms operating in 155 countries. As a leader, Carlos promotes a culture of creativity, innovation and collaboration, which he considers the pillars of a successful team. Prior to his current role, Carlos was a Senior Architect and Software Engineer, working in industries such as digital agencies, government, finance, and the pharmaceutical and health sectors. His clients included P&G, Easy Financial, M&M’s, Campbell’s, Biovail, Molson, Davies and Banco BHD. Carlos holds a Bachelor’s Degree in Software Engineering and Computer Science, a Post-graduate in IT Management and an Associate Degree in Business Administration.
Sr. Digital Analytics and Optimization Manager
Melissa Gregor is the Sr. Digital Analytics and Optimization Manager for the UnitedHealthcare Digital Provider Experience Group. She leads the digital analytics, optimization and personalization strategies for this group as well as optimization implementations and integrations. Melissa has a passion for data and sharing it with others with the ultimate end goal of making better digital experiences for users. She has been in the digital space for over 12 years with much of her focus set on digital analytics. Melissa strives to improve analytics programs by providing insights and recommendations, implementing best practices, and driving the importance of making data driven decisions. Melissa lives in Minneapolis, MN with her husband, daughter and dog, where they enjoy the beautiful Minnesota summers and snowy winters.
Industry Analyst & Founding Partner
Heather O'Dea Grudt
Director, Digital Marketing
Helping brands benefit from emerging technology has long been a passion for Jamie, who has worked with Microsoft, Expedia and Creative Artists Agency. Jamie currently serves as global chief marketing officer for Wunderman, a leading global digital agency. She is responsible for Wunderman's corporate brand marketing and communications, with a special focus on highlighting the work of the agency's 10,000 creative thinkers, data scientists and technologists. A dynamic public speaker, Jamie shares her unique point of view at global events including CES, the Future of StoryTelling, Google's Think Retail conference and the Milken Institute Global Conference. Named as one of ELLE magazine's leading women in business, Jamie also writes and comments about consumer marketing for publications such as Advertising Age, Adweek, CMO.com, Forbes and The Wall Street Journal. You can find Jamie on Twitter @JamieCentral and LinkedIn.
Global Head of Marketing
Director of Marketing
Oregon Community Credit Union
Bestselling Author & Entrepreneur
Dan Heath co-wrote three of the most-loved business books of the past decade: Made to Stick, Switch, and Decisive. All three were New York Times best-sellers. Together the Heath brothers' books have sold over two million copies worldwide and been translated into 33 languages. Their latest book, The Power of Moments, explores why certain brief experiences can jolt, elevate and change us—and how we can learn to create these extraordinary moments in our life and work. Dan is a senior fellow at Duke University’s CASE center, which supports entrepreneurs who fight for social good. He is also an entrepreneur himself, having founded Thinkwell, an innovative education company that will celebrate its 20th anniversary in 2017. A former case writer for Harvard Business School, Dan was named in 2013 to the Thinkers 50, a ranking of the world’s 50 most influential management thinkers, and also to Fast Company magazine’s list of the Most Creative People in Business. He has delivered keynotes or workshops for teachers, police chiefs, U.S. senators, interior designers, Navy admirals, healthcare leaders, marketers, ministers, and countless executive teams, across 26 countries on 6 continents. (He’s still waiting for that invitation from Antarctica.) Dan has a Master of Business Administration degree from the Harvard Business School, and a Bachelor of Arts degree from the Plan II Honors Program at the University of Texas at Austin. He lives in Durham, North Carolina.
Director, Digital Product Management
Max Kashner is a digital native, who has spent his career between marketing and web development since they were distinct fields. At T-Mobile, he is responsible for managing content and product strategy for UGC and video in the digital space.
Senior Vice President
Alan is a visionary leader with experience in delivering multi-million dollar initiatives with world class customer experience while driving transformation to deliver innovative digital products and executing complex projects launched across online and mobile platforms. Alan currently leads an organization of a 300+ member engineering team members responsible for vendor management, on-boarding, strategy, planning and resource management and more importantly of delivering a world class Digital Banking platform objectives and execute complex strategies across organizational lines and through multiple delivery channels. Alan has been driving some of the key digital transformation on customer acquisition, customer servicing, mobile, KYC etc. supporting multiple platforms online, mobile and physical channels. Industry has recognized these programs as unique and transformational with multiple awards. He has also been driving the customer experience on the channels with significant changes in content delivery and marketing integrations. He is based out of Minneapolis and when not involved in technology loves crooning Bollywood numbers!
Director, Product Management
Meredith Konin, Director of Product Management, is a leader of the technology platform used by RR Donnelley’s digital agency and clients. The solution helps hundreds of brands improve the creative and production capabilities of their marketing organizations and drives omni-channel communications. Included in the platform is integrated project management, digital asset management, soft-proofing & collaboration and photo studio tracking. In her previous positions at RRD, she worked on automated marketing and variable video solutions as well as tools that allowed organizations to manage the electronic presentment and payment of bills & statements and other business communications. Prior to joining RR Donnelley, she had product responsibilities at Bowne & Co. and DST Systems, which included managing technology that facilitated the creation, ordering and production of personalized communications. She is a graduate of Rensselaer and lives in Long Island, New York.
Sr. Manager, Personalization & Customer Analyics
Jeff has helped clients drive positive ROI for over 20 years through marketing strategic services and leadership of customer analytics and behavioral testing. Jeff has extensive experience in crafting and managing complex marketing programs using several platforms in the Adobe Experience Cloud. For Subway, he has also used his extensive experience in building and running a digital analytics and experience optimization service with his clients.
Head of Data & Marketing Platforms
Mark became Chief Executive Officer of Magento Commerce in November 2015, after serving as Senior Vice President of Product for eBay Enterprise. Previously, Mark held several leadership positions within eBay Inc., including Senior Vice President of Strategy and Business Development for both eBay Inc. and PayPal. Mark co-founded Bill Me Later, acquired by eBay in 2008. He has spent more than 20 years building businesses at the intersection of the internet, commerce, and information technology. Mark’s background includes successfully developing and executing global growth strategies, acquisitions and joint ventures, startup fundraising, and investing.
Senior Manager, Acquisition Analytics
Shannon works across all of Conde Nast’s brands – including The New Yorker, Vanity Fair and Wired – focusing on optimizing the customer acquisition funnel. She works closely with the consumer marketing and data teams, leveraging analytics to provide insights around audience behavior and loyalty to drive acquisition and retention strategies. These insights help with making informed decisions on the right segmentation, structure and messaging for marketing campaigns and other consumer facing revenue opportunities. Shannon’s background is in insights and analytics driven consulting, having supported digital strategy, product and marketing teams across several industries. She is a graduate of the University of Pennsylvania and based in New York City.
Web Analytics and Optimization Lead
National Bank of Canada
Moharan is a web analytics and optimization lead at National Bank of Canada. He is responsible for defining and implementing a robust and scalable server and client-side data collection and behavioral application strategies, in partnership with digital architects, developers and other digital marketing experts. Moharan’s specialties include marketing analytics and strategy, customer acquisition, digital experience, and big data. He is a graduate of John Molson School of Business at Concordia University and has over 7 years of experience in digital marketing. Thanks to Moharan’s agency and client-side experience, he is able to understand the issues that we are facing in today’s marketing analytics world: particularly the challenges of collecting, unifying and consuming data sources to understand the complete picture of marketing initiatives as well as the adoption of a results-based culture. He believes that in order to succeed in marketing analytics it is important to focus on 4 key elements: standardized KPIs, automated KPI measurement, centralized data platform and automated reporting and insights. He is confident that by focusing on these 4 aspects, analytics experts would be able to influence their stakeholders to evolve into a data-driven decision making culture.
Director - Business Intelligence
National Football League
Daniel and his team manage data collection and analytics strategy across the NFL’s digital, social, and television landscape. Over the past 3 years, Daniel has led initiatives to streamline data collection, warehouse data, and provide data visualizations to empower the business to focus on more data driven decisions. His team is leading the charge for optimization testing and personalization. Daniel has degree’s in Statistics and Sociology. Prior to the NFL, Daniel worked at marketing agencies in New York focusing on data collection and analysis.
Director, Advanced TV & Digital Sales
DISH Media Sales & Sling TV
Adam oversees advanced television and the digital and television convergence for DISH Media Sales. In this role, he leads Sling TV, DISH Anywhere and all advanced television advertising sales, business development and operations. Adam sits as Co-Chairman of the Interactive Advertising Bureau’s (IAB) Advanced TV Advisory Board, a member of the IAB’s Board of Directors for the Video Center of Excellence, a member of Freewheel’s Council for Premium Video as well as a Digital committee member for the National Association of Broadcasters. Adam is a graduate of the Roy H. Park School of Communications at Ithaca College majoring in Television/ Radio and Politics as a minor. He currently lives in New Jersey with his wife Melissa and their two sons.
Senior Product Marketing Director
A future-looking data evangelist, Anthony is obsessive about leveraging data science for better customer experiences and increasing ROI. A midlander from Rugby, who flew the nest to the big smoke, Anthony has worked in senior leadership for some of the country's largest organisations and agencies. As a serial expert user of an array of industry leading technologies, he’s constantly breathing the kiss-of-life into dull and lifeless data silos to create buzz and drive measurable business change. Having been responsible for building next-generation data capabilities, Anthony has led teams delivering real-time insights, operational monitoring, omni-channel customer research, algorithmic optimisation, CRM, real-time decisioning, data management, and customer value management.
Shawn serves as Chief Digital Officer at TELUS, driving the digitization strategy for the enterprise across all core lines of business. His team is responsible for delivering a best-in-class experience supporting customers, team members and prospects that accelerates TELUS' competitive advantage, delivers on our customer-first commitment, and our goal of becoming the most recommended company globally. As part of TELUS’s digital transformation, Shawn is using lean startup principles, agile techniques and platform thinking to generate ongoing customer feedback to bring an industry-leading customer experience.
Group Marketing Automation Lead
Anthony is an experienced Marketing Manager and Marketing Technologist. Currently leading the Marketing Automation team at IAG he is responsible the IAG Direct Marketing Transformation initiative to design, build and implement a data lead, digital marketing eco-system driven by Adobe Experience Cloud. Experience in leading high performing digital transformation and customer marketing teams to create contextual and highly personalised customer experiences. Specialising in customer journey design orchestrating both online and offline channels, data driven personalisation and highly relevant and engaging creative.
Chief Creative & Content Officer
Leland is the Chief Creative Officer of Chobani. In 2017, Fast Company ranked Chobani as the 9th most innovative company in the world. Fortune selected it as a "Brand that Matters." Fortune selected it to its "Brands Changing the World" list. Adweek recognized Leland as a "Young Influential;" Campaign Magazine honored him as a "Global 30 Under 30;" and Graphic Design USA selected him to its "People to Watch" list. In 2016, Forbes named COLLINS — the design consultancy Leland co-founded and ran as CCO — as an agency defining the future of brand building. That same year, Fast Company chose his team's global redesign of Instagram as the year's best. The previous year, Fast Company, Wired, and Design Week also named his global redesign of Spotify as the year's best. In 2015, Forbes praised his team's music video for Azealia Banks as "the future of music videos." His work has earned honors from Cannes, One Show, Fast Company, AICP, Effies, Type Directors Club, 4As, FPO, Graphis, Communication Arts, among others. It is also included in the MoMA's permanent archives. A sought-out speaker, Leland frequently speaks across the globe: Mexico's Ministry of Economics, SXSW, Yale School of Architecture, Princeton, IBM, Mattel, the Museum of Art & Design, HOW-Dieline, Design Management Institute, 4As, RGD, AIGA, and the New Zealand CEO Summit, among others. He has chaired and sat on juries for AICP Next Awards, Dieline, Jay Chiat Awards, EFFIEs, ADDY Awards, and the Print Design annual. A faculty member of the School of Visual Arts MFA program, Leland teaches “Systems Design” and “Designer as Entrepreneur.”
Global Head - Customer Experience
I have the honor of leading the new enterprise initiative on Customer Experience. We are currently evaluating our focus areas and priorities, specifically the different areas of the customer touch point model where there’s opportunity to improve Customer Experience. I’m excited to be partnering with colleagues in the Chief Strategy Office and across different business units on this effort Prior to rejoining Thomson Reuters, I was CEO at Innovative Interfaces in the San Francisco Bay Area, which provides ERP software to Academic and Public Libraries. Before Innovative Interfaces, I worked in various positions within the Thomson Reuters Legal business, which most recently included leading the Elite business. I started my career in financial services and was founder of a risk analysis consulting firm that was purchased by Equifax in Spain. As a native of Barcelona, Spain, I enjoy watching and playing soccer. When I’m not at work, I like to spend time with my family. I have one daughter in high school and a son and daughter in college.
Director of Programmatic & Digital Media
Sandra McGeary is a dynamic problem solver with 12 years of media marketing experience ranging from traditional media outlets, managing integrated digital media strategies to cross channel marketing. At MGM Resorts, she manages programmatic and digital media efforts, with a focus on audience segmentation, dynamic creative optimization and DSP approach.
Digital Clarity Group
Head of Digital Analytics
Rob McLaughlin is Head of Digital Analytics & Decisioning at Sky - Europe’s largest media & entertainment provider. Rob joined Sky in 2016 and has been working to transform the omnichannel experience by focusing on executing real-time personalization to its 22.5 million customers while delivering against revenue, retention and service objectives. Rob has an accomplished track record of bringing customer data into the complex marketing and technology landscape. Prior to Sky, Rob managed analytics projects at DigitasLBi, Barclays UK, Canon Europe, Blue Latitude, Oracle, comScore, and BrightTALK. Having worked both as a consultant and in-house, he has in-depth knowledge of how businesses from multiple verticals can leverage data to achieve efficiency and growth at scale and speed.
Senior Digital Strategist
Nicolas Mériel has gathered over 15 years of online experience and has worked as interactive marketing manager at eCommerce service provider GSI Commerce (now eBay Enterprise). Nicolas then joined Omniture (now Adobe) in the role of team lead Test&Target EMEA. During the acquisition by Adobe, Nicolas had the opportunity to join Adobe Training Services as a corporate trainer & consultant for all Omniture powered solutions as well as Adobe Scene7. In 2012, Mr. Mériel joined Swisscom, Switzerland’s leading telecom provider, as senior online business strategist. Nicolas speaks five languages and has been a regular speaker at Adobe Summit. At Adobe Summit 2017 in Las Vegas as well as London he received the #1 prize in the "Mindblowing Optimization" contest with SHAKE (Super Hot Awesome Killer Experiences) http://exploreadobe.com/adobe-experience-business-awards/
Chief Technology Officer
Emmanuel Miran is Global Chief Technology Officer leading the overall technology strategy, growth and digital solutions practices at Mondelez International. Mondelez is one of the world’s largest snacks companies with a portfolio of leading consumer brands such as Cadbury, Oreo, Milka, Toblerone, Nabisco, Ritz and Trident. As a long-time partner of leading consumer brand’s marketing teams, Emmanuel is well seasoned with advising leaders on the art of the possible and with leading opportunities most valuable in their digital journey. In his current role, Emmanuel works closely with a team of technologists and partners with Brands, CMOs, growth team leaders and agencies to accelerate Mondelez consumer-centric innovation and transformation in a digital age. With over 25-years of experience in the digital field, Emmanuel previously served as News Corp – News America Marketing Chief Technology Officer and prior at L’Oreal in North America and at the global level. During his 15 plus years with L’Oreal, Emmanuel held multiple positions including global head of L’Oreal eCommerce solutions acceleration practice partnering with L’Oreal Luxe Brands such as Kiehl’s, Lancome, Urban Decay, Yves Saint Laurent, Giorgio Armani. Emmanuel also shaped the L’Oreal USA first Digital Consumer Solutions practice working with CMOs and Brands, focusing consumer data touch points along the consumer journey, on new omni-channel commerce offerings, technology partnerships and business models. Emmanuel holds a Master of Computer Science from ESME Paris, France and lives in New York City.
Executive Vice President, Customer & Employee Experience
"Disrupt or be disrupted" is Donna Morris's rallying Cry. From abolishing Adobe's annual performance reviews to dramatically expanding its family leave policy, she has set the industry agenda while making Adobe a great place to work. In her role as Executive Vice President of Customer and Employee Experience, she leads the product, customer service and technical support experience for all Adobe products, in addition to all aspects of human resources and the workplace. Her breadth of experience and unique point of view on workplace issues has been sought out by hundreds of media outlets including CNN, NPR, CNBC, Fast Company and Fortune . Donna's "north of the border" accent gives her away as a native of Ottawa, Canada. After earning a bachelor's degree in Political Science from Carleton University, she went into human resources at age 15, she decided she wanted to run a large human resources organization someday. She joined Adobe in 2002 when the company acquired Accelio, and she was promoted to senior vice president at Adobe five years later. Donna sits on the board of directors for the Society for Human Resource Management and the Adobe Foundation and was formerly a board member for California's Second Harvest Food Bank of Santa Clara and San Mateo Counties. She is also a member of the Fordham University Parents Council and mentors with C100, a non-profit that supports Canadian technology entrepreneurship. Donna holds the Society for Human Resource Management - Senior Certified Professional (SHRM-SCP), Senior HR Professional (SHRP) and Canadian Certified Human Resources Professional (CHRP) designations. If Donna were not at Adobe, she would have a home decoration show on HGTV. Follow Donna on Twitter @DonnaCMorris and Instagram @dcmorrishr.
Principal Program Manager
Graham Mosley is a Principal Program Manager in the Blockchain team of Microsoft Azure Engineering, focusing on bringing enterprise blockchain solutions to market at scale. He has a background in enterprise architecture and advertising technology. Before joining Microsoft, he co-founded NYIAX, Inc focused on building an advertising contract exchange in partnership with Nasdaq.
EVP, Chief Technology Officer
Steven Moy is Chief Technology Officer, US, leading the technology consulting practice, and collaborating on strategy across R/GA’s six US offices. Steven works closely with a multi-disciplinary team of technologists and developers to drive tactical, cross-company initiatives to maximize R/GA’s impact with clients. With over 30-years of experience spanning both academia and industry, Steven has worked on numerous large scale technology transformation projects for Fortune 500 companies including McDonald’s, Staples, CVS Health, Harrah’s, Liberty Mutual and Coach. He previously served as Isobar UK’s chief executive and prior as the US chief commerce officer where he shaped the company’s omni-channel commerce offerings, technology partnerships and business model. Steven holds a Master of Business Administration in Marketing from Boston University, a Master of Computer Science from UMass Boston and a Bachelor of Science in Electrical Engineering from Northeastern University. Additionally as a frequent commentator in technology and advertising publications, Moy is an accomplished speaker at international conferences and bespoke client events, where he advises leaders on what’s immediately possible and which interventions will be most valuable in their digital journey.
Marisa Nelson works in Digital Strategy for U.S. Bank’s Retail Payments Solutions division. Having always been fueled by data driven marketing, her entry into the world of DMPs in 2016 left little doubt that this is where her career is headed. She enjoys digging into unknown territory, making valuable connections and unearthing new opportunities for the business. Prior to her role as Digital Strategist, Marisa led the email channel team and worked in digital marketing execution and content management; her career began at a local start-up marketing agency. In 2013, she was the proud recipient of the Direct Marketing News 40 Under 40 Award as well as a two-time winner of U.S. Bank’s Pinnacle Award and member of the 2014 Dynamic Dozen. Marisa joins us from Minneapolis, MN, where she lives with her husband Shea and their three children ages 6, 3 and 2. She enjoys reading, running, snow skiing, spending time on the lake and recently enjoyed a 10 year wedding anniversary trip from Seattle to San Diego driving the Pacific Coast Highway.
Atypical, results-focused Web/Digital Analytics & Strategy professional with experiences in supporting data driven strategies. Talent for improving the online experience for customers and implementing tools and processes to help analyze and measure the business. Instrumental in cultivating high-performance teams, streamlining processes, leveraging relationships with various departments to ensure a one company, one culture success. Skilled in creation of KPI dashboards to educate the business on performance with provisions of insights to add context!
SVP Solution Engineering
With more than 25 years in software development, Mr. Paige specializes in empowering organizations to change with their technology, to level up organizational capability and increase the speed at which they can transform. In his current role at Epsilon, Michael leads a solution engineering team comprised of individuals with deep technical capability and strong business acumen that design and deploy best-in-class solutions for companies like JPMC, Home Depot, and Unilever. He opted out of Engineering for sculpting and now makes the molds to cast data-driven CX.
Adobe Practice Lead
Dipak is leading the Adobe practice for Communication, Media and Information Service (CMI) industry segment of TCS, with special focus on enriching customer experience. Our practice is a team of dedicated, highly skilled experts who are responsible for executing transformational initiatives that will help our clients remain agile and competitive in today’s crowded marketplace. We build strategies that are supported by TCS’ long-term alliances with Adobe. Prior to joining TCS, Dipak has been a technology practitioner for many years in the front office space and have held positions with some of the leading technology and solution providers.
Manager, Web Analytics
Meghan Powers is a web analytics data and implementation specialist at CarMax. CarMax is the nation’s largest used car retailer, a FORTUNE 500 company, and has been named one of the FORTUNE “100 Best Companies to Work For” for fourteen consecutive years. Meghan has over twelve years’ experience successfully leading Abode Analytics and Target implementations, and currently serves as the Adobe Analytics and Target product owner for CarMax. Prior to joining CarMax in 2015, Meghan was a senior web analytics manager at SiriusXM and holds a degree in Marketing and Hispanic Studies from the College of William and Mary.
Global Head of Digital Marketing
As Global Head of Digital Marketing at KPMG, Nelly Radfar is responsible for leading the strategic development and implementation of Digital Marketing and Communications capabilities for a $26.4B professional services firm operating in 154 countries. She drives the implementation of global digital strategies to develop organizational competency in digital marketing channels and technologies. An engineer by training, Nelly is passionate about the application of technology in client experience. Prior to joining KPMG, Nelly served as Vice President of Technology at Publicis, where she led the Technical Strategy and Development of Digital Marketing initiatives for clients such as Bank of Montreal, WestJet, Rogers, LG and Nestle. She led highly successful programs with several innovative campaigns. Nelly holds a Master’s degree in Computer Software Engineering and an MBA from Rotman School of Management of University of Toronto.
Technical Program Manager
As VISIT FLORIDA’s Technical Program Manager, Michael Rankin, is responsible for integrating and sustaining the company’s digital marketing platform that supports marketing efforts designed to continue the flow of more than one hundred million Florida visitors each year. He led the consumer website upgrade that involved a user experience update as well as a full content audit and update for close to five thousand pages. Prior to joining VISIT FLORIDA in 2014, he spent over ten years supporting the U.S. Air Force as an active duty member and as a software development contractor responsible for maintaining several key back-end business systems. Most recently, Michael served as the Lead Engineer for a redesign of the U.S. Air Force’s Portal, a custom content management system that supports over eight hundred thousand unique users annually. He is a graduate of Florida State University and resides in Tallahassee, FL.
Ernan Roman (@ernanroman) is president of ERDM Corp. and author of Voice of the Customer Marketing. He was inducted into the DMA Marketing Hall of Fame due to the results his VoC research-based strategies achieved for companies such as IBM, MassMutual, Microsoft, QVC and Gilt. ERDM conducts specialized CX/Personalization VoC research to identify high impact CX strategies which generate significant increases in revenue for corporations. Named by the Online Marketing Institute as one of the Top 40 Digital Luminaries and by Crain’s BtoB Magazine as one of the 100 Most Influential People in Business Marketing. His widely read blog, Ernan's Insights on Marketing Best Practices appears in Huffington Post, CMO.com, Forbes, CustomerThink, CRMC and Business2Community. Previous books; Opt-in Marketing and Integrated Direct Marketing. firstname.lastname@example.org, @ernanroman, www.erdm.com
Senior Testing & Optimization Manager
Steve Rude is the Senior Testing & Optimization Manager for the Legal Division of Thomson Reuters as well as a lead testing, optimization, personalization, implementation, integration, and analytics consultant across multiple Thomson Reuters business units. Steve has been testing for 6 years - mostly as a one person testing team. He started the testing program at Thomson Reuters Legal from scratch and has enjoyed great success, winning several testing awards along the way. He has consulted with and mentored multiple other businesses in various stages of testing, and been reviewed as having an extremely robust and mature testing platform. Steve loves to share with others that have a passion for testing and optimization.
Senior Analyst, Site Analytics
I’m a site analyst at Cars.com who is always looking for new insights into visitor engagement. For fun, I record classical music for local musicians.
Digital Optimization & Experimentation Lead
Chad is a frequent, highly-cited contributor to leading optimization blogs including ConversionXL.com and WiderFunnel.com, and before joining Subway consulted with many Future 50 brands. Chad leads a service providing Subway with the strategy, design, implementation, and analysis of winning experiments. Chad is a passionate believer in the power of data, combining deep actionable insights with UX and Content strategy to create better websites and mobile apps. Chad has the ability to explain the power of optimization on any level, to the statistics minded data scientist to the company's most important stakeholders, and can create the necessary processes to imbue the company culture with an optimizer's mindset.
Lead Data Scientist
Margarita Savova is a Lead Data Scientist at Adobe Cloud Platform/Audience Manager (AAM). She studied Computer Science at the Technical University of Sofia and the California State Polytechnic University of Pomona. Margarita has spent most of her career working in the digital marketing industry, designing and building large-scale data intelligence systems. Since joining Adobe in 2011, she has worked on various components for AAM and the Adobe Experience Cloud Platform: look-alike modeling, cross-device stitching, data collection, user profile storage to name a few. Margarita is passionate about Machine Learning and Big Data Analytics.
Director, Product Management
Digital Product Manager Lead
Director of Corporate Marketing
Kamran Shah is the Director of Corporate Marketing at Silicon Labs and has over fifteen years of experience across engineering, product management, and marketing. Kamran holds 19 patents, is an avid runner with a Marathon best of 2 hours and 48 minutes, and is an active board member of non-profit charities including Green Doors.
VP of Brand
Dmitri Siegel is the Vice President of Global Brand for SONOS. In his role he oversees all brand experience, brand activation, paid media and brand creative. While at SONOS he has led the launch of flagship retail, award winning brand campaigns, digital commerce transformation and re-branding. He has also led the creation of an in-house creative studio which drives the brand in all channels. Prior to joining SONOS, Dmitri spent five years as the Global Creative Director and V.P. of E-commerce for the outdoor apparel brand PATAGONIA. Before that he was the head of Marketing and Creative for URBAN OUTFITTERS. Dmitri earned his MFA in Design from YALE and has published widely on the topics of Design, Technology, and Culture. He lives in the hippie enclave of Ojai, California but always wears black just to keep people on their toes.
Director Marketing Communications Mercedes-Benz Cars
Mercedes-Benz (Daimler AG)
Senior Solutions Architect
Clayton Smith joined T-Mobile full-time in August 2015 as a Web Analytics Implementation Architect for Adobe Analytics. In January of 2017 he also took on the responsibility of further standing up Adobe Audience Manager which turned into a Product Manager role. Beyond managing the operations of AAM, he also acts as a Multi-Solution Digital Experience Architect facilitating data integrations and personalization campaigns using the Experience Cloud across the Enterprise. Prior to T-Mobile, Clayton was a Web Analytics Analyst and Implementation Architect and has worked with various web analytics platforms. In his free time, Clayton volunteers helping small companies stand up their digital marketing and analytics implementations. Clayton lives in Seattle with his Fiancé Brittany and their Goldendoodle, Finn. Like a typical Northwest native, Clayton loves outdoor activities like Golfing, Skiing, Tennis, Soccer, and going to dog parks.
Sr Director Marketing
True Value Company
Sue leads True Value’s Omni Channel Strategy which includes all facets of ecommerce, loyalty marketing, campaign management and digital marketing. Sue has 20 years of experience in marketing, product development and sales in the retail and travel industries. Prior to True Value, Sue was Director of Loyalty Marketing at Sears Holdings, where she helped create and launch Shop Your Way Rewards an enterprise wide customer engagement initiative that won the 2011 Master of Enterprise Loyalty Award from Colloquy. Sue spent over 10 years at United Airlines in leadership roles for Mileage Plus partnerships and program operations, ecommerce business development, and passenger sales. She is a graduate of Michigan State University and resides in the Chicago area.
Senior Digital Marketing Partner, VP
As the manager of Digital Personalization for Citizens Bank, Sarah is responsible for driving the strategic framework and evolution of 1:1 digital marketing. Her responsibilities span across all products and services within the bank. In this role she’s developed cross-channel partnerships to help the Bank become a leader in personalized marketing through attraction, not distraction. Her efforts have helped Citizens to increase sales and engagement through targeted experiences in the digital space. In her 6 years at Citizens Bank she’s also contributed to growing the Digital Media channel (paid, earned, owned). Sarah has 15 years of experience in the digital space. Prior to joining Citizens, she spent almost a decade focused on planning and execution of online acquisition tactics, specifically driving growth via digital channels such as SEO and SEM.
VP, Cisco Information Technology
Bailey Szeto is the Vice President of Connected Selling Experience IT at Cisco. The goal of CSE-IT is to transform the selling experience by leveraging data, business process and a simplified user interface to connect Marketing, Sales, and Virtual Sales organizations. CSE-IT encompasses Marketing, Sales, Partner, Content &Search, Global Virtual Sales & Engineering, and Integrated Digital Experience services. Under Bailey's leadership Cisco has leveraged Adobe's portfolio to transform sales and marketing processes and experiences. Cisco.com is managed by AEM and is one of the largest B2B sites in the world (both size and revenue). Bailey has been with Cisco for over 25 years and has three patents. In his spare time he enjoys athletic challenges such as marathons and obstacle course racing.
Industry Directors Lead, Global Industry Marketing C&E
Duncan joined Microsoft in 2014 as the retail industry lead for Dynamics after 16 years in retail technology and a further 10 years in retail management. After joining the C+E team, Duncan moved into a new role focused on vertical SAAS applications and working directly with partners as they bring their new solutions into Appsource, a new Microsoft BDM marketplace. Duncan has now assumed responsibility for the Industry Directors, and excited about how these industries transform themselves for the digital age, leveraging the best of Microsoft technologies, partner innovations and deliver insightful, game-changing and COOL industry applications. Away from work, Duncan is a frustrated golfer, a Huddersfield Town soccer fan, a Montreal Canadiens hockey fan, a classic car enthusiast, and the owner of two cats and a crazy Labrador retriever.
Lead Conversion Optimizer
National Bank of Canada
Eric leads the optimization and personalization program at the National Bank of Canada. With an in-depth background in music, social science, computer science and interactive media communication, he has been a full stack web developer for just under 15 years before stepping into digital marketing. Now he is using his skillset to help bring the best data-driven culture to the Bank and to share his experience with others to help them to overcome technical and tactical obstacles.
EVP & Global Chief Design Officer
As EVP, Global Chief Design Officer, Richard leads R/GA’s global Experience Design (XD) team to help strengthen and bolster R/GA’s portfolio of capabilities (Mobile IoT, Social, Commerce, Prototype Studio, Experiential, and Data Science & Visualization). The XD team is responsible for the overall user experiences of all communications, products, and services that R/GA launches into the marketplace. In his more than 13 years with R/GA, Richard has worked on a wide range of clients, including Nike, Samsung, Google, and Johnson & Johnson. Recently, he also spearheaded the R/GA work that won the Mobile Marketing Association’s 2013 Global Mobile Agency of the Year. Richard has received nearly every major industry award, including the Cannes Titanium Lion, the Grand CLIO, the International ANDY Awards GRANDY, and the D&AD Black Pencil. Richard is a sought-after digital thought leader and has served on a number of award show juries, such as for The One Show, the International CLIO Awards, the London International Awards, the Effies, and the Webby Awards. He has also spoken at numerous conferences, including SXSWi, Advertising Week, The One Club, and the Mobile Marketing Forum. In recent years, Richard has published articles in Harvard Business Review, The Atlantic, Advertising Age, Adweek, and Digiday. As an avid follower of startups and emerging digital trends, Richard helps drive R/GA’s FutureVision program and is a cofounder of the critically acclaimed R/GA Accelerator program. Richard currently serves as Co-Chair of the Mobile Marketing Association’s Internet of Things Incubation Council and is an executive member of the International Academy of Digital Arts and Sciences. Richard has strong ties to the academic world. He taught “Designing the Future of TV” at NYU’s Interactive Telecommunications Program and has been a guest lecturer at Brown University, Parsons School of Design, Miami Ad School, and Howard University. In recent years, Business Insider ranked Richard as #3 in its annual “Most Creative People in Mobile Advertising” survey, and Adweek honored him as a top 25 ad voice on Twitter. You can learn more about Richard and his sneaker collection by following him on Twitter, @flytip.
VP, Principal Analyst
Chief Information and Customer Experience officer
Pawan Verma is Global Chief Information and Customer Experience Officer at Foot Locker, Inc. In his role, he leads all aspects of Technology, Marketing (Digital Marketing, Loyalty & CRM, Mobile, Product Management & Content), AI, Data & Analytics, Supply Chain and Omni-Channel Customer Experience. Prior to Foot Locker, he served as VP of Digital & Marketing Technology at Target Corp., leading Mobility, CartWheel, Guest Data, Cloud Engineering and API Platforms. Outside retail, Pawan has held technology leadership roles with Verizon Wireless and other networking, media and life sciences companies. He received his MBA from Kent State (Ohio) University, and his Master's in Software Engineering in his native India. He is a strong advocate for open source technologies and is extremely passionate about Big Data and AI. His teams strive to create business value through the use of Data, Cloud and DevOps, with a spirit of continuous integration, delivery and improvement.
Founder and CEO
R "Ray" Wang is the Principal Analyst, Founder, and Chairman of Silicon Valley based Constellation Research, Inc. He's also the author of the popular business strategy and technology blog "A Software Insider’s Point of View:. With viewership in the 10's of millions of page views a year, his blog provides insight into how disruptive technologies and new business models such as digital transformation impact brands, enterprises, and organizations. Wang has held executive roles in product, marketing, strategy, and consulting at companies such as Forrester Research, Oracle, PeopleSoft, Deloitte, Ernst & Young, and Johns Hopkins Hospital. His new best selling book Disrupting Digital Business, published by Harvard Business Review Press and now globally available provides insights on why 52% of the Fortune 500 have been merged, acquired, gone bankrupt, or fallen off the list since 2000. In fact, this impact of digital disruption is real. However, it’s not the technologies that drive this change. It’s a shift in how new business models are created. Wang has held executive roles in product, marketing, strategy, and consulting at companies such as Forrester Research, Oracle, PeopleSoft, Deloitte, Ernst & Young, Personify, and Johns Hopkins Hospital. He is a prominent and dynamic keynote speaker and research analyst working with clients on digital, innovation, business model design, engagement strategies, customer experience, matrix commerce, and big data. His Silicon Valley research firm, Constellation Research, Inc., advises Global 2000 companies on the future, business strategy, and disruptive technology adoption. Ray is a regular contributor to Harvard Business Review and well quoted in The Wall Street Journal, Forbes, Bloomberg, CNBC TV, Reuters, IDG News Service, and other global media outlets. Wang has thrice won the prestigious Institute of Industry Analyst Relations (IIAR) Analyst of the Year Award.
Partner Engineering Manager
Over the last 7 years Chung has been focused on Microsoft's evolution with data, working with teams across Windows, Xbox and Microsoft Store. His mission is to empower Microsoft to achieve more with data. His team delivers data technologies for instrumentation, data engineering, analytics and visualization. Chung joined Microsoft in 2001 and has worked on a variety of products and services spanning the .NET Framework, Mobile, OneDrive and Office, and Xbox.
Digitial Marketing Specialist - Email
Jimmy Wojtila is a Digital Marketing Specialist for Vitamix. In this role, he focuses on the email strategy/customer experience across the household, commercial, and international markets. Before dipping his toes into the culinary and consumer goods world, Jimmy’s career spanned the hospitality and entertainment industry, working with leading brands such as The Walt Disney Company and Universal Orlando Resort. Jimmy strives to bring an elevated customer experience to the email program within the Vitamix organization, delivering timely and personalized messages to customers, at an individual level, through the various stages of the customer lifecycle. When he is not filling your inbox with beautifully personalized content, Jimmy is a singer with the Cleveland Pops Orchestra Chorus in Cleveland, Ohio, and a volunteer at the Cleveland Playhouse Square.
Director, Channel & Digital Intelligence
Starwood Hotels and Resorts
An analytics professional with 10+ years of strategic leadership across multiple disciplines. Passionate about travel and hospitality, with an extensive background using data and analytics to create actionable insights that help define customer marketing and engagement strategies. As Director of Channel Intelligence & Digital Analytics at Starwood Hotels & Resorts Worldwide, Jennifer manages and leads a team of analysts supporting the needs across the global organization. Jennifer works directly with stakeholders to develop measurement and data strategies, create reports and dashboards, and generate customer insights to drive better business decisions. As a combined company with Marriott International, she’s currently focused on integrating data management and governance practices to drive actionable information from the massive amounts of data collected by both companies.
Chief Marketing Officer
Andy Yost is the Chief Marketing Officer for Gannett Co, Inc where he is responsible for all brand & consumer marketing for Gannett and its portfolio of USA TODAY NETWORK media brands (USA TODAY and 109 Gannett U.S. Community Newspapers). With a passionate focus on the customer, he has created customer-driven marketing programs that have led to outstanding revenue and retention results for a wide-range of premium brand companies. In his current role, Andy is responsible for leading Gannett’s efforts to build, engage and retain audience across its portfolio of media brands at a local and national level. Prior to this role, he led Gannett’s Consumer Marketing organization where he expanded the traditional focus of circulation marketing to more broadly encompass multi-platform initiatives that span the full range of audience engagement & monetization opportunities beyond subscription sales. Prior to joining Gannett in May 2014, Andy served in a range of senior marketing leadership positions in media/entertainment and financial services industries having worked for Viacom, Dow Jones, Columbia House and American Express. Andy received his MBA from Columbia Business School and his BA from Bucknell University.
SVP Digital Customer Experience
Neal Zamore is the SVP Global Digital Customer Experience for Avis Budget Group, where he is charged with creating a uniform digital strategy and customer experience for Avis and Budget brands globally. Neal’s first role at Avis Budget Group was Vice President, Consumer Marketing & CRM, where as the General Manager for North America Avis, Budget, Budget Truck, and Payless brands he created digital, mobile, and traditional marketing programs that built the brand footprint while optimizing profitability and cutting conversion costs. Prior to joining Avis Budget Group, Neal was Vice President, Strategic Marketing Initiatives for Cigna. In just one year, he created several first-ever tools and strategies including an enterprise campaign management system, a purchase predictability model, and a new website to increase brand footprint and maximize retail marketing penetration. Previously, Neal spent three years at Allianz Global Investors, where as Senior Vice President, Director, eSolutions & Client Intelligence, he elevated their lead generation systems to a state-of-the-art portal and launched an award-winning public website which maximized efficiencies and drove sales growth. Earlier, as Vice President, Director of eCommerce & Distribution Technology for Oppenheimer Funds, Neal managed the strategy for the company website, email channels, and CRM. During his eight-year tenure, he developed the industry’s #1 financial advisory website and email newsletter and #2 shareholder website. Neal honed his skills in online and interactive marketing through several earlier roles with increasing responsibility at Arthur Anderson, Met Life, and GE Capital. He also founded two web design and data management companies at the beginning of his career. Neal earned his Bachelor of Science degree in Psychology from the University of North Carolina at Chapel Hill. He currently lives in New Jersey.
Alex Zhang is a data scientist with the Marketing Data Science team in Hewlett Packard Enterprise. His current work focuses on using big data for B2B digital marketing. During his career at HPE, Alex has held positions in HP Labs, HP Technology Services, and HPE Global Marketing. Alex has worked on a wide variety of projects applying business analytics, and has extensive experiences turning big data into business insight. Alex is a co-author of 25 US patents (granted), and 21 research publications. Prior to joining HP, Alex was an assistant professor for 7 years at Marshall School of Business at University of Southern California. He received a PhD in Industrial Engineering from Stanford University.
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